Changing Themes
I am in love with the concept of personal branding. However, there comes a time when your brand becomes so big that changing design, culture or pretty much anything else, becomes too much of a challenge. This is a very critical time in the evolution of “you” as a brand. This is one of the [...]
Twit-Savvy (Part1)
Twitter Networking Secrets: The Secret Power of Search I’ve said this recently but I have to reiterate. Twitter is the most powerful networking tool ever invented. More powerful than LinkedIn and Facebook combined. If I really want to get to know someone, I look them up on Twitter. If they’re Twitter Savvy (#TwitSavvy), then I [...]
Opus Reticulatum
Brains, Books and Twitter Networking Twelve months ago I started a small social media based direct marketing company. I was in need of a network of business clients to market to and I had zero network in the town I live due to the fact that I had just moved here eighteen months earlier, was [...]
Don’t Be A…
My daughter loves looking for Waldo on those poster-sized “Where’s Waldo?” images. I love the art work. Recently, while doing a search with her, I was struck with an unusual idea. – “What makes Waldo Unique?” Waldo is all about being hidden, unseen in the world. Not behind anything, but out in the open. [...]
Calendrical
This time of year the calendar becomes like our best friend, but what about the beginning of the next year? Take a little time this holiday season to plan the next year. If not the whole year, perhaps just the first three months. You’ll be amazed at how productive your next year will be if [...]
SPCOD
The Future! I think a lot about the future. I guess that makes me a type of futurist or more accurately a futurologists. I don’t try to predict coming events, but I can spend an inordinate amount of time imagining what possibilities the future holds for humanity. Everyone has seen those magazine covers illustrating flying [...]
Individuation
“Dignity does not consist in possessing honors, but in deserving them.” –Aristotle The same could be said about the marketplace. Business success does not consist in merely possessing lots of customers, but in deserving them. In my experience, the personal touch outweighs the good marketing plan, and they must work together. A good marketing strategy [...]
Progress
Driving though the progressive town of Manor, TX on Halloween night just before sunset, I came across something quite peculiar – a large QR code hanging from a fence that bordered a small city park. I decided to investigate. What I found amazed me. Manor (pronounced MAY-ner), Texas, this tiny town just east of Austin, [...]
Capillarity
Last night I was at a local mixer when a young man, Chris Contreras (@AustinVisMedia), came up to me and told me how much he enjoyed reading my blog. Thank you Chris, you have no idea how energizing it is to hear that what we do/write makes a difference; that someone is actually listening. I [...]
Plan B
Why we need a backup plan or “How I stopped worrying and loved the economy” Everyone needs a “Plan B”, a backup plan. When it comes to this economy we should all take a lesson from life and mentally lock away what we learned about losing our one source of income or the one home [...]


